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Sportsbook Marketing Coordinator, LatAm
The Job in a Nutshell
In this role, you'll be part of our friendly and driven Marketing team based in Tallinn. You'll be responsible for executing Sportsbook campaigns in line with the approved marketing plan. The Campaigns team plays a key role in promoting the Coolbet Sportsbook product - attracting new players and keeping existing ones engaged through well-timed, targeted campaigns across onsite and CRM channels. If you're detail-oriented, love collaboration, and have a passion for sports and marketing this could be the perfect role for you.
A Sneak Peek into Your Role
- Understanding customer behavior, the industry landscape, and market specifics in Coolbet's LatAm regions.
- Contributing to the creation and execution of Sportsbook campaigns in line with the yearly plan.
- Staying informed about industry trends, competitor activities, and emerging technologies in the LatAm market to identify opportunities for growth and innovation.
- Analyzing campaign performance and understanding target segments in LatAm markets to optimize bonus spend and campaign impact.
- Running A/B tests to improve campaign efficiency and effectiveness.
- Creating culturally and linguistically relevant content for Sportsbook campaigns and CRM activities tailored to LatAm audiences.
- Responding to Service team queries on Slack in a timely and helpful manner.
You're good at
- You have a higher education in marketing, communications, or a related field, along with at least 3 years of industry experience, including 1 year in a marketing-focused role.
- A genuine interest in sports combined with an analytical mindset to assess performance and recommend improvements.
- Familiarity with LatAm sports culture and market-specific customer behavior is a strong advantage.
- You are proficient in MS Excel and PowerPoint. Familiarity with marketing tools and campaign analysis is a plus.
- You are creative and detail-oriented, with strong communication, collaboration, and problem-solving skills.
- You can effectively plan, prioritize, multitask, and take initiative.
- You remain calm under pressure, handle stress well, and make quick decisions in fast-paced situations.
- Fluency in verbal and written communication in English is essential, as it's our primary means of interaction. Fluency is Spanish is an advantage.
Think of this job ad as more of a friendly guide than a rigid 'must-have' list. We're well aware that no one will tick all the boxes, so feel free to apply even if you're not a perfect match we love close matches too!
Our Benefits, Your Happiness
- Enjoy generous vacation time totaling 38 days (28 working days) to maximize your well-deserved time off, along with flexible work hours tailored to your lifestyle.
- Elevate your well-being with monthly sports/health compensation, full sick leave coverage for the first 8 days, our in-house gym, and a chill games room to unwind.
- Unlock a generous Supplemental Training Program that includes training and company-wide knowledge-sharing opportunities to fuel your growth.
- Our office is a cozy (and dog-friendly) haven right in the heart of the city. Enjoy complimentary fruits and beverages and free parking. It's the perfect place to be productive and feel right at home.
- Be part of the most legendary events and make amazing connections with colleagues from across the entire company.
- We foster innovation and independence while celebrating success in a multicultural and diverse company, where you'll work alongside people from around the globe.
- ..plus, if you're not already a pro, we'll teach you how to play poker!
Recruitment flow
- Home assignment - Interview - Background check - Offer
- Start date: ASAP
- Recruiting from Estonia
- Applications are open until we find the one - take the leap and apply now!
We are an equal-opportunity employer, and we value diversity. Our diverse backgrounds, experiences, characteristics, and traits make us better at serving customers. So please, come as you are!
Location
Tallinn, Estonia
You can find average salaries for this postition at palgad.ee.
Additional information: additional vacation days, sports/health compensation, flexible schedule, supplemental training program, and sick leave compensation from the 1st day.
Location
- Tallinn, Harjumaa, Estonia
Kai 4
Time of work
- Full-time
- Flexible schedule
Skills
Languages
- English
Contact person
Meiken Peets
Meiken Peets
Are you tired of working for a company that's as exciting as watching paint dry and you want to try something new? Look no further! Join Coolbet, the innovative iGaming company that's taking the world by storm! With a diverse team of 1100+, including around 300 based at our vibrant Tallinn HQ, representing more than 50 nationalities, were shaping the future of gaming through continuous product development, a collaborative culture, and a strong commitment to responsible play.
At Coolbet, we believe in taking smart risks, sharing bold ideas, and owning our work. We're not afraid of change, after all, staying ahead of the game means putting our customers first every step of the way. That's why we strive to be the fairest, most personal, and most transparent gaming site in the industry.
But it's not all work and no play! We've got a fantastic atmosphere that's fun, creative, and full of energy. Whether you're brainstorming new ideas with your team or bonding over a game of ping pong, you'll love being part of the Coolbet family. From team events and Friday Beers to poker nights and company celebrations, there's always something fun going on to keep us connected.
And the best part? We're growing fast and looking for new talent to join our team! Whether you're a seasoned pro or just starting out, we've got opportunities for everyone. So why not take a chance to apply now to take part in our new adventure and discover why Coolbet is the place to be? With our unique blend of innovation, responsibility, and fun, you'll never want to leave.
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